Drac and Janson, Opok’s founders were featured on The Dudecast, a podcast run by Garrett Carlon of Dudefluencer, a media company and community focused on fashion, style, emotional fitness, sustainability, and toxic masculinity. 

We had a great conversation around our motivation to start Opok and dove into the devastation that the clothing industry has inflicted on the environment and human health. We also touched upon the buzzword “sustainability” and how men can find brands that fit their core values. We also touched upon the buzzword “sustainability” and how men can find brands that fit their core values. 

From Dudefluencer: More than 60 percent of fabric fibers are now synthetics, derived from fossil fuels.” If those synthetic clothing items are thrown away and dumped into a landfill, they will not decay and instead release methane gas into the environment. Synthetic clothes not dumped into a landfill are thrown into the incinerator, causing more CO2 to be released into the atmosphere.

Fabric dyeing is the second largest polluter of clean water, and the fashion industry as a whole produces 20% of the Earth’s wastewater.

Enter Janson and Drac Wigo, founders of the eco-friendly clothing brand Opok. I reached out to them to chat about the benefits of sustainable clothing, what we can do to help the environment, and why men’s underwear fashion matters.

I learned a lot over these 30 or so minutes about just how dangerous and toxic clothing can be and it’s made me reflect on what clothes I want to put on my body. And maybe it will for you too.

You can listen to the full podcast here: https://dudefluencer.com/janson-and-drac-wigo/